Friday, October 16, 2009


Amid the continuing speculation surrounding the possible mayoral aspirations of high-profile Torontonians John Tory and George Smitherman came the definite declaration this week by city councillor Georgio Mammoliti that he will be throwing his hat into the ring. “I think the city needs change – drastic change, not just mediocre change,” he told the National Post, and then underlined his point with some extremely colourful cases in point, including calls for a Toronto casino, a new city lottery and the regulation and taxing of prostitution. “As mayor I want to think outside the box,” he said. Apparently so. While his bold and controversial proposals were instant headlines in the making, I can’t in good conscience call this a communications Touchdown. Sure, he got loads of ink and airtime, and defined himself as the “drastic change” candidate, but his ideas don’t seem to hold up to scrutiny for very long. The city has jurisdiction in none of the areas mentioned. Mammoliti simply says he believes the powers that be would acquiesce if he got elected mayor and could muster council support for his plans. “I’m throwing an idea out there. I haven’t explored it yet,” he said, referring specifically to the idea of a waterfront casino to be built on new land infilled as a result of some sort of subway construction. It’s great to get lots of attention for your ideas, but if they ultimately come off as less than credible, are you really sending the right message? I’m going to saw off at calling this one a Field Goal.

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